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Every serious entrepreneur is aware of the power of Internet marketing. However, a majority of them still consider online marketing to be related to the company website, email and online ads. While these online mediums make a significant part of the internet market, there has been a revolution in the last five years in the online world that has given birth to another powerful medium social media or social networking.
Social media or social networking can be defined as group of activities that combine technology with social interaction. Some of the common tools that are being used for social networking are LinkedIn, Facebook, Twitter, Orkut, MySpace, YouTube, and Digg. However, not many entrepreneurs have been able to use social media effectively and a large number of them have been successful in annoying their potential customers. They fail to realize that social networking sites are a place for social interaction and not a place to peddle your products by spamming the entire community.
Serious entrepreneurs take time to learn the etiquettes and rules of each social media and focus on building lasting relationships. They make sure that they do not end up making any wrong move that may get them blacklisted or ejected from the community. They establish relationships that may become their loyal customer base but their main motive is to not only make money but also make great friends.
Serious entrepreneurs understand the significance of social media thoroughly and understand how it can help them grow. Lets see how:
Social media creates a level playing field between an entrepreneur and a Fortune 500 company.
Social networking sites provide access to professionals and potential partners who you cannot reach out to in the real life.
Social media sites give every serious entrepreneur an opportunity to show that he or she cares about the community.
It broadens your target market by breaking geographical barriers and enables you to have customers, partners, and suppliers all over the world.
Social networking can be a great marketing tool for entrepreneurs who are not good at communicating in real life.
Social media is one of the most effective as well as economical tool for conducting marketing research on your target customers.
So, if you are a serious entrepreneur who has been waiting on the side-lines watching other businesses grow with the help of social media, it is time that you, too, join these communities and test the waters. However, it is advisable that you do your research and take time to learn each of the social networking tools to minimize any error that may annoy others.
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These days you will find many reliable web hosting providers. Even a person can sell practically anything on the web. The actual reason behind this is, technology has developed significantly in recent years and provides the best services. And the continuous innovation in web hosting technology open the door for many opportunities in online business.
However, today’s entrepreneurs mostly demands inbuilt system integration, secure technology infrastructure, automation, etc. So today’s new generation entrepreneur view has more focused on technology and support services and it is ideal for rapidly increasing economies.
Today delivering enterprise level IT solutions to entrepreneurs of all sizes in proper time is a major task for all the hosting companies. Therefore web hosting companies must be committed to make the whole website hosting experience as simple as possible, including server set-up. Also they to need provide user friendly billing cycle process as simple as the purchase process.
Choosing the right web hosting company is important because it can make or break your business. If you choose reliable Web Hosting company, you will surely enjoy many advantages. In addition, these days the cost of bandwidth is inexpensive as well. This will give you lead in business to stay longer period. Another thing is a hard disk capacity. It is always good to have some more, therefore make sure you purchase sufficient amount of web space for the Website.
If you choose a wrong web hosting provider and his technical support is terrible, problems can occur, especially if you have the videos or pictures, because it will take more time to load them up so it can be possible that you will lose your potential customers and visitors. Loss of profits is unavoidable if the server is down for long time since customers will certainly look for another online store.
However, each web hosting provider is different from one another; even the pricing, and services are vary from one another. Therefore, do some research before making any decision; try to evaluate each and every option as possible. The success of a company site is dependent on the reliability of the web hosting company, so this should be taken into account.
James Jardine from the University of Cambridge in the UK won third prize in the post-graduate category of the Santander University Entrepreneurship Awards.
He scooped 5,000 for his company Qiqqa.com a company that provides free software which helps students and researchers manage information.
The awards aim to support and encourage university students to pursue their business ideas and are open to students from all 58 universities within the Santander programme.
To mark the fifth anniversary of Santander Universities in the UK, Santander chief executive, Ana Botn, announced an additional 1.5m of funding to UK universities, taking its total investment to 7 million during 2012, as well as 100 new mobility grants of 2,500 available to UK students to study abroad.
She also extended the banks support for small businesses with the launch of a new programme to place graduates from the countrys top universities on internships with SMEs across the UK.
The programme to encourage entrepreneurialism amongst graduates is a collaboration between Santander and its university partners and aims to promote the benefits of working for a SME to third-year or recently graduated students, while providing smaller businesses with an injection of talent not always easy to obtain by companies with limited administration resources.
Santander will work with its partner universities to find students and companies who will benefit most from the scheme and will help with placement and administration, including project management, as well as part-funding a basic salary for the students.
Ana Botn said: Youth unemployment and particularly graduate unemployment is one of the most pressing issues for the UK economy. We hope our new programme offering 500 student internships to SMEs can help provide our talented graduate community with the opportunity to gain vital experience in the work place, whilst opening their eyes to the benefits of working for smaller companies.
SMEs have not typically attempted to compete with the graduate recruitment schemes of the big FTSE players and we hope that this initiative will give a wider range of companies the benefit of fresh, young talent.
As the engines of progress and invention, universities have an important role to play in incubating the enterprises of tomorrow. Santander is proud to be supporting and recognising the entrepreneurial skills demonstrated by students through our Entrepreneurship Awards, as well as announcing an additional 1.5 million of funding to support British universities, taking our total investment to 7 million in the UK and 120 million globally, this year.
Photograph:James Jardine receiving his prize from Santander chief executive, Ana Botn
The internet has made it easier for anyone with the characteristics of an entrepreneur to fire their bosses, work less, have more time, and make money online. If that sounds like something that interests you, here’s how to get into a home based internet business that’s right for you.
First, You Must Believe
Few people become a success by accident. You can’t assume the role of an entrepreneur unless you think like an entrepreneur. And one thing a successful entrepreneur never thinks about is failure.
Jeff Bezos of Amazon.com has a net worth of over 4.85 billion dollars. Pierre Omidyar, the founder of eBay, has over 7 billion dollars in the bank. And while you may not end up earning what these online business entrepreneurs earn, there is absolutely no reason why you can’t take one of the top online business ideas and turn it into a very healthy income.
Here are 5 basic steps to launching a business opportunity that will make money on the internet online:
1.Find something in demand and sell it. Even in the worst of times people still spend money. The only difference is, they are more choosey about what they spend it on. If you can offer a product that people need, no matter what the economy is like, you’re on to a winning formula.
2.Make sure you team up with a business that is not MLM. You need to focus your energies on keeping yourself motivated and productive. It just wastes your time when you have to babysit downline members who aren’t as motivated as you are.
3.Look for a unique online business opportunity that isn’t over-represented. It takes a lot of time, energy and money to compete against established competitors who already own a huge share of the online home business internet market. Find a good niche and serve it well.
4.Work less; work smart. Find an online internet home based business that offers you the ability to automatically prospect for customers and that gives you the tools to make sales online without having to interact with your customers directly.
5.Finally, make sure you choose real business opportunities online that do not exploit the opportunity seeker. There are plenty of scams out there. Do your due diligence and choose a company you can trust.
Ready to change your life?
There’s money to be made owning a home based internet business. Choose yours and get started!
Did you know there is a whole list of resources specifically created for women who want to start their own business? This means there is available help for anyone wanting to open a bakery, clothing store, or even a veterinarian office. Resources can be things such as mentors, women’s business organizations, loans, and grants. These have all been created to help a woman entrepreneur become successful in a sometimes difficult business world.
This means you need to have all of your business plans nailed down, especially before looking for financial help. The loan officer at the bank will want to know how money will be made, materials purchased, and how advertising will take place. They want you to succeed, but at the same time, they won’t loan money to just anyone – male or female.
At the beginning, if you are struggling to get your business off the ground, look for a business mentor who can go over your notes. They can tweak parts and provide suggestions, especially since they have already been in your place. Another suggestion is to apply for loans and grants especially designed to help a woman entrepreneur succeed in the business world.
There are several places where you can apply for loans and grants. One is the Small Business Association, as they often provide help to any business that has considerable potential. This means going through their list of funding opportunities and applying for the appropriate loans. There are also federal grants, specifically created to help a minority-owned company, which includes women. There are also women grants available.
Other options available for a woman entrepreneur is funding through private sector grants and loans or women’s business organizations. Make sure to research which opportunities fit your need the most. Then start making your dreams come true.
Want to know more about woman entrepreneur? Find insight, inspiration, and tips on how to make money doing what you love at this blog: womanzworld.com
Most entrepreneurs are corporate refugees. All they know is the corporate model. It’s kinda ironic; they choose to leave corporate life to be an entrepreneur, to blaze their own trail and then they fall back on all the boring corporate ways that made them escape from corporate life in the first place! Things like the corporate way of dressing and the corporate way of speaking and the corporate way of eating lunch alone in the food court with the sports section of the paper, unless of course they are taking a big fish client out to lunch or twiddling their thumbs at a business function eating rubber chicken.
The beauty of being an entrepreneur is that it doesn’t have to be that way any more. Why? Because you’re the boss!
There are no rules! Even if there are, you can break them. Why?
Because you’re the boss. Want to start feeling like you really are living the dream? Running your own show? Attracting instead of chasing clients? Heres the best kept secret in business!
Lose the Corporate Speak!
Whats Corporate Speak?
Hi, Im Johnathan Snooze from Boreme Some Moreme and Snore. Our company specializes in the facilitation of soft skills solutions in a proactive environment. Im the project manager. Were a one stop shop for small to medium sized business and our client say we provide excellent customer service. Our core competencies lay in the fields of
Dont be doing that!
Speak to prospects like you are speaking to a good friend. Use simple, direct, colorful language and don’t be afraid of humor. Too many entrepreneurs suffer from Professionalitis. Fortunately, it’s curable. Just talk to the people!
Even though I teach ’em, I don’t get why we have to have courses in public speaking. You’ve been speaking since you were 2. You were walking since you were 2 also. We don’t have courses in Public Walking!
Remember that the corporate guy in the 3 piece suit stops off for a beer on the way home from work just like everyone else. And I guarantee he’s not speaking corporate mumbo jumbo to the bartender or to his buddies when he’s watching the big game.
If you’re preparing a speech and want to test it out, ask a kid. Kids have a natural immunity to professionalitis. Don’t use any words with your business prospects that you couldn’t use with a bright 10 year old. Just be yourself!!! Just talk to people. You’ll connect. In our natural state, we are entertaining and fun and attract naturally. I don’t see many boring kids. But as we get older, especially after we get our first real job, we systematically bury our color.
Information is much easier to gain access to nowadays because of the continual advances in technology that are going on day after day. The expansion and swiftness of the Internet is a central example of how technology has revolutionized over time. The Internet is proving to be the most suitable and resourceful place to find information and expand your business.
So why do so many people still fall short to achieve results?
Anthony Robbins is one individual who provides a ton of valuable knowledge (hence the reason he is very successful). He says that the reason why so many people fail is because of the excuses they create. He calls them limited resources. These limited resources (excuses) owned by the majority of people consist of:
Not enough money
Not enough time
Lack of personnel
Not the right technology
Not knowing how to plan or inadequate planning
Lack of quality leadership
The mass majority of business owners blame their failures on a lack of resources. But let’s look at some of the most successful entrepreneurs and leaders:
Bill Gates: Bought MS-DOS for $50k and sold it to IBM for over $50m
Richard Branson: Billionaire entrepreneur. Started a student magazine and selling music he liked in his garage – creator of Virgin)
Steve Jobs: Co-founder of Apple
Oprah Winfrey: Unfavourable circumstances during early childhood – Now a role model and inspiration to countless people especially African Americans simultaneously hosting her own talk show)
Lance Armstrong: Won the Tour de France 7 years in a row after beating testicular cancer
Mark Zuckerberg: Co-founder of Facebook. Originally designed as a network so only college students could interact, share photos and videos. Now it is a worldwide phenomenon
They used their characteristics, positive attitudes, past experiences, took action and have now created much more resources. There is an abundance in available resources waiting for us all to make use of. Successful entrepreneurs and leaders do not believe in limited resources.
It is no one else’s fault if you are letting your emotions, your mindset, and your stance prevent you from taking action. It’s your responsibility to be successful. Your life has an incredible calling. It’s time for you to wake up and capture the opportunity. Rather than worrying or complaining about information overload, how about think about how lucky you are to have all this information and knowledge right in front of you? The majority of people in the planet have no chance of achieving what you can because they have no Internet access!
Being an entrepreneur is the VEHICLE for which you create financial freedom and to “drive” anywhere you please to do anything you want. You either face the challenges or run away back to the drone known as the rat race.
You are the leader you’ve been looking for.
Managing once business is not easy, you have to be creative and flexible to become success. Its about create ones life as it is about making a living. It takes time, courage and determination to become a successful entrepreneur. There are a lot of ways to become one of the successful entrepreneur, these ways are proven to some people who achieve their goal. Check if you possess one of them:
Discipline yourself. Adam smith once said, Do what you should do, when you should do it, whether you like it or not. Self discipline is the most important traits to success. You have to be strong in every step that you and this will lead you into some kind of satisfaction.
Have Faith. If you do it very easy, then youre not doing it right. If you do it hard, then you are doing right. Some entrepreneurs suffered failure and defeats, even bankruptcy, yet eagerly stand up to make it big in their fields. If you have faith, nothing can stop you. You must learn to pick yourself up to start all over again. You have to learn some experience that can teach you a lesson which wakes you up from a suffering.
Work Hard. As many success people do, they actually work harder and harder. No one achieves goal just by simply waiting for a chance and sitting in the chair thinking every single day. Working hard will be easy if you have a mission and vision in your life. Erase all temptations that could distract you determination to become success.
Focus on your strength. Each of us has strengths and weaknesses. To be more effective, you have to know your strength and concentrate on it. You will become more successful if you are able to connect your efforts to areas that you do best.
Eagerness to learn. You dont have to be a degree holder or a PhD graduate to succeed in your own business. In fact, there are a lot of entrepreneurs are degree holders. Some didnt finish college. These people reached their full potential achieved their financial and personal goals in business because they are willing to learn. To be successful, you must be willing to ask questions, this will help you to gain more knowledge to some experts. You must be interested to every detail, because that would serve as the new knowledge to reach and fulfill your goal. Willingness to learn is one of the most important in doing business.
Kimco Realty Corp. (Kimco) announced the launch of another small business through the Kimco Entrepreneurs Year Start (KEYS) program – Carlsbad’s Build-It-Workshops held its grand opening on Friday.
KEYS is a small business incubator program developed by Kimko.
As of Dec. 31, 2012, Kimco owned interests in 896 shopping centers comprising 131 million square feet of leasable space across 44 states, Puerto Rico, Canada, Mexico, and South America. KEYS launched in California, where Kimco owns over 110 shopping centers consisting of over 3,200 stores and 19.3 million square feet of leasable space.
The company says that it is actively seeking startup entrepreneurs and first-time business owners to apply to the program, which currently has over a hundred small shops (2,500 square feet and under) available for KEYS participants, including many pre-built restaurant spaces.
KEYS will place qualified applicants into Kimco shopping centers with one year of free rent and additional benefits such as affordable property charges to minimize initial overhead; access to personal Kimco retail business counselors; a flexible four-year lease option after the first year; as well as access to shop space in established retail centers. In addition, Kimco says that it will provide operational and financial support through the critical startup incubation years to better ensure the success of these first-time business owners.
Kimco has developed relationships with established educational organizations such as SCORE, the California Small Business Development Center, Kauffman FastTrac, and others that offer business resources and networking support.
The KEYS program seeks entrepreneurs who plan to open their first store, restaurant, or other concept (but not franchise companies), who have adequate funding for the venture, a written Business Plan with detailed business goals and who have the ability to articulate their plan for success in an interview. A certificate, endorsement, or letter of completion verifying entrepreneurial classes completed from an SBA sponsored business association, college, university or appropriate training organization is encouraged, but not required.
Preparing yourself to become an entrepreneur means becoming a whole person. This means preparing yourself spiritually to be an entrepreneur as well as financially and mentally.
Youre not going to be able to operate a business unless youre a whole person, and you cant be a whole person unless youre spiritual. And this means being spiritual according to your own definition of the word.
One definition of spirituality is a sensitivity to, or concern with, non-material values, as distinguished from material concerns. Perhaps you consider yourself spiritual in this sense.
Or, maybe you feel that worshiping and believing in a higher power makes you a spiritual person. Just as the definition of success is different for each person, so is the meaning of being spiritual but it is something that will help all of us on our journey.
For me, being spiritual means having a living, loving relationship with God the heavenly Father, in with, and through His Son, Jesus Christ, by way of the power of the Holy Spirit. It is the essence of this spiritual relationship which helps me find my whole self.
When youre a whole person, your business will click, and you will click. If you arent a whole person if you ignore your spiritual dimension both your business and your personal life will be incomplete.
Preparing yourself socially to be an entrepreneur means understanding how your business fits into the larger context of your life. You have to remember that you have family and friends, and have to keep them informed of your plans and goals, and involve them in your business decisions.
When the people around you have bought into what you want to do, youll receive strength and support from them, which will speed you to your success.
Social preparation also means understanding that there is a social side to business. Make it a point to get involved in at least one business organization in your area. Whether you join the Chamber of Commerce, Rotary, the Lions Club or some other type of business organization, you will experience social growth, a well as the having the means to participate in many good networking opportunities.
Getting collected is a natural outgrowth of getting comfortable. Once you have made all your preparations and have actually started doing business, its your approach thats going to define your business.
If youve already gotten comfortable with an ever changing business, youll be able to remain collected and professional, calm and self-possessed as an entrepreneur.